Dairy Queen store got in serious trouble after posting controversial sign

In 2017, a Dairy Queen in Kewaskum, Wisconsin grabbed attention online with a message posted in its front window, causing quite a stir across the internet.

Some words or expressions, like ”Merry Christmas,” can stir up controversy, even when they seem harmless to some.

In a world filled with different beliefs and traditions, what feels like a simple greeting to one person might come across as exclusionary to another.

It’s that clash of perspectives that can turn a seemingly innocent phrase into a hot topic. Take, for example, a Dairy Queen in Wisconsin that made headlines with a bold sign on its window — sparking a heated debate online.

For years, a Dairy Queen in Kewaskum, Wisconsin, has proudly displayed a ”politically incorrect” sign on its window. While locals have long been familiar with it, back in 2017, an out-of-town customer took notice and set the internet on fire.

The store’s owner, Kevin Scheunemann, is the one who put up the sign, and he stands by its message.

“I felt the sign was appropriate to hang in terms of being transparent about the views of the owner and staff supporting God and country,” Scheunemann explained to WeAreGreenBay.com.

The sign in Kewaskum

So, what did the sign actually say?

It proudly declared the restaurant’s stance on “political incorrectness,” emphasizing holiday greetings like “Merry Christmas,” “Happy Easter,” and “God Bless America.” It also included the phrase “In God we trust” and offered free sundaes to veterans on Veteran’s Day.

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According to the owner, he decided to put up the sign back in 2012, after a customer was upset by Christian music playing inside the restaurant.

“I just felt it was more appropriate to disclose these kinds of expressions,” Scheunemann continued. “It just seems that those kinds of values and principles are becoming controversial in society.”

Despite the occasional controversy, Scheunemann stands firm, willing to have a conversation with anyone who disagrees, but also proud of his values.

”Pretty tasteless”

But as mentioned, not everyone agreed with Scheunemann’s perspective. One customer from Oregon posted the sign on Dairy Queen’s national Facebook page in 2017, complaining about its exclusive nature.

This sparked a flood of negative comments, with people like Steve Thomas from Milwaukee saying, “I feel this is a pretty tasteless thing to have posted at one of your franchises. The part I disagree with is his use of the term ‘snowflake’… he’s alienating half the population by using that term.”

Thomas continued, “The other thing I don’t like is him belittling ‘safe spaces.’ Young adults need a safe place to talk when they’re struggling but won’t go because of the criticism they might receive. That’s why I disagree with this sign.”

Despite the backlash, many showed their support for Scheunemann, with some people even traveling long distances to snap a picture with the owner.

I just had to post this. Naturally, it was really busy tonight. This customer comes up to counter and says he has…Posted by Kevin Scheunemann on Saturday, June 30, 2018

In response to the controversy, Dairy Queen released a statement:

“American Dairy Queen Corporation does not encourage our independently owned and operated franchisees to post non-business related messages. This sign expresses the views of this independent owner only and does not speak for ADQ Corporation or other franchise owners. We expect our franchisees and employees to treat every customer with dignity and respect.”

New controversy

Then in 2020, the same Dairy Queen found itself at the center of another debate when a Donald Trump campaign sign, placed next to the restaurant’s parking lot, was nearly stolen.

CCTV footage showed two people trying to take the large Trump sign, but they couldn’t fit it into their car. Scheunemann, who posted about the incident on Facebook, even offered a $500 Dairy Queen gift card for information leading to the suspects’ arrest.

Love it or hate it, Dairy Queen’s politically charged sign has certainly sparked conversation over the years.

Whether you’re all for Scheunemann’s unapologetic stance or feel it crosses a line, it’s clear that his message has struck a chord with people from all walks of life. From heated debates on social media to those who travel miles just to snap a photo with the sign, it’s a reminder of how a single statement can ignite a much larger conversation.

So, what do you think? Does Scheunemann’s sign represent standing strong in your beliefs, or is it a step too far in today’s divided world?

Science Shows That Women Sleep Better Next To Dogs Than Men

The importance of sleep for one’s health should go without saying. The ideal approach to obtain restful sleep is a topic of great interest to a large number of researchers. But forget about meditating before bed and drinking chamomile tea. It has been found that women sleep better when their dogs are nearby. That’s correct, a study by Canisius College in New York State revealed that dogs make more comfortable sleeping companions than either people or cats.

Christy Hoffman, Ph.D., an animal behaviorist and the study’s chief researcher, said, “We found that women commonly rate dogs as better bed partners than cats and human partners and report that their dogs enhance their sleep quality.”

According to Research, Women Sleep Better Next to Dogs

Hoffman arrived at these conclusions after surveying almost a thousand American women. According to the findings, 31% of the participants and 55% of the participants shared a bed with a cat or a dog. Moreover, 57% of these ladies slept in the same bed as a human companion, compared to the other 40%.[1]

Hoffman also found out why dogs appeared to be the most comfortable bedmates.The first explanation is that dogs’ sleeping habits more closely reflect human sleep patterns than those of cats.

Hoffman stated, “It is not surprising that dogs and cats have different sleep schedules because dogs’ major sleep periods tend to coincide more closely with humans’ than do cats’.”

Even though these similar sleeping habits might have advantages, additional research is necessary to be certain. However, Hoffman has some ideas about how this might function.

She said, “Dogs may be better at accommodating their human’s sleep schedule than human bed partners.” Human bed companions frequently go to sleep and wake up at significantly different times from one another. Sleep disruption is undoubtedly a result of schedule discrepancies between spouses. It’s possible that canine bed companions adjust to their owner’s schedule more easily than do human bed partners.

Dogs also need specific routines and obligations, like an early morning stroll. These kinds of regimens support their users in sticking to a schedule, which enhances the quality of their sleep.

Calm and Safety

Dogs also have a tendency to remain rigid during sleep. Anyone who has ever shared a bed with a fidgety partner understands how annoying they can be. Nonetheless, the study’s female participants stated that, in contrast to cats, who tended to come and go, their dogs spent the most of the night on the bed.

This implies that cats might be more prone than dogs to disturb sleep by getting in and out of bed at different times. Furthermore, Hoffman stated, “We discovered that dog owners tended to go to bed and wake up earlier than cat owners and also adhered to more regular bedtime and wake time schedules.”

The third and most crucial reason is that dogs provide their owners a sense of security.more so than in relationships with humans or even cats.

“Some dog owners may find solace in the knowledge that their pet will notify them in the event of an intruder or other emergency; also, a dog’s barking may dissuade a possible invader. Hoffman stated that whereas a dog may offer psychological consolation, a cat is less likely to assume this function.

The Ideal Sleep Partner

Dogs are the ideal sleeping companions, according to the study, although their advantages vary depending on the situation.A dog might, for instance, snore or overheat the bed. Furthermore, a lot of owners report that their cats aid in their ability to go asleep.

Remember that the study relied on the volunteers’ perceptions of the effects of their pets on the quantity and quality of their sleep. Therefore, further impartial study is required before it can be said with certainty that dogs make better sleeping companions. Nonetheless, Hoffman thinks that since pets are common in American homes, these research might be helpful.

“This line of research will be valuable to develop a clearer picture of the contexts under which co-sleeping with a pet may be detrimental to one’s sleep quality, and the contexts under which pets and their presence in their owner’s bed may positively impact sleep quality,” the spokesperson stated.

For example, studies have indicated that women sleep better on their alone than in the company of a human, but many people hold the opposite view. In the future, scientists may employ Fitbit-like gadgets to measure people’s sleep quality objectively under various sleeping scenarios.

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