Jennifer Jensen from Texas celebrated her 30th birthday in New Zealand, immersing herself in nature. She brought a raincoat that soaked through in heavy rain. She recorded a complaint video that unexpectedly went viral. The famous clothing brand had to respond, and they did it in a way that exceeded expectations
“I bought this ‘rain jacket’ a couple days ago,” she started the video, revealing she had purchased the jacket specifically for its supposed waterproof capability, “I’m 100% sure that it’s raining outside, and I’m soaking wet.”
Pausing to showcase the picturesque scenery of New Zealand, she conveyed that her intent wasn’t to seek a refund. Instead, she had a unique request for the brand, “redesign this raincoat to make it waterproof and express deliver it up to the top of Hooker Valley Lake in New Zealand where I will be waiting.”
The complaint video quickly went viral, reaching over 11.6 million views and numerous comments. Audience pointed out the conspicuous silence from the famous clothing brand. However, the brand’s silence was broken with an epic marketing video.
In response, the brand shared a video on their TikTok page, revealing a staff member (skiier Jossi Wells in disguise) retrieving a red jacket from a local store in New Zealend. The video then showcased the employee boarding a helicopter to meet Jensen and deliver her new jacket.
The caption read, “We were busy express delivering Jenn her jacket at the top of the mountain. Thanks for the help, Jossi!” This post garnered over 4 million views and thousands of comments, including a delighted response from Jensen, “You guys definitely came through for me. We’ll give the new jacket a shot on my next rainy day hike,” she expressed.
Jennifer said she doesn’t understand why the first jacket didn’t function properly and wondered if it was just a ’one-time product malfunction’. “I made that short video thinking only my best friend would see it because I didn’t have a lot of followers at the time. I never imaged it would go viral and I didn’t post it expecting it would get any traction,” she said.
“I’m not an influencer and never set out to be one. I was just trying to make an unfortunate situation funny and lighthearted. I’m glad the company reached out to make amends for the customer experience let-down. It was a very fun and unexpected adventure.”
Later, Jennifer shared that she had already tested the new jacket on a rainy day, and it kept her dry for 8 miles.
This video has won the hearts of people worldwide. But even small companies can approach service with passion and pleasantly surprise their customers.
Mom discovers son kneeling in prayer in Walmart
One day, young Braydon went shopping with his mother at the large US grocery store Walmart. But it wasn’t long before his mother became frightened when she discovered Braydon had vanished.
His mother found him after frantic, terrified searching for a few minutes.
Her initial thought was to chastise him for abandoning her. Yet she paused to consider why when she noticed him kneeling and praying in front of a sign board. She then looked at the wall more closely.
The worst nightmare of any parent is losing a child, even if it’s just temporarily. It is, of course, not unusual, particularly in areas with high pedestrian traffic, such shopping centers and huge grocery shops. At least for Braydon’s mother. She was eager to finish her shopping at Walmart, one of the biggest and busiest retail companies in the world, as soon as possible.
Faith Tap reports that Braydon’s mother stated, “I had to run into Walmart.” I looked back to make sure my son was by my side.
But he wasn’t. In a matter of moments, Braydon had plotted to distance himself from his mother.
When she finally located him, Braydon was knelt in front of a sign. He was in prayer. She asked him what he was doing since she was taken aback. But as she drew nearer to the board and looked, she was able to make sense of her son’s behavior.
It said, “Every second counts,” on the board. There were photographs of missing children next to those words. After seeing the board and leaving his mother’s side, little Braydon prayed to God that the kids would go back to their homes.
The heartwarming picture and the narrative that went with it went popular on the internet very fast. After seeing Braydon’s tale, the Facebook page for Aubrey Jayce Carroll, an adolescent boy who has been missing since 2016, made the decision to write a tribute to him.
“I would like to thank you for your prayers for these children, even if I am not sure who this little guy is. Aubrey Carroll is one of my cousins out there. I’m definitely impacted by this. I would love to thank this child in person if I knew where he was or who he was.
Since then, Facebook users have shared the picture of Braydon kneeling in front of the board more than 115,000 times.
You will agree that 800,000 or more children in the US are reported missing each year, according to the National Center for Missing and Exploited Children.
It’s best summarized by a Facebook commentator on the image: “It truly doesn’t matter whether or not you believe in God. This young person in Walmart was thinking of other people and trying to help as much as he could. If more people emulated him, the world would be a better place.
Well done, mom! You’re doing something right—foundation is essential!
Bless his heart, God. I adore how deeply his faith permeates his consciousness.
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